Jul

30

TRUST: The New Brand Equity

 

Global communications powerhouse Edelman just released a Special Report surveying 14,000 consumers in 14 countries, concluding that brands have an unprecedented responsibility to improve society. Edelman’s 2021 Trust Barometer Special Report dives into eye-opening stats like 86% of consumers expect brands to act beyond their core product or business. Download the full report here.



connect with this member