A Levis’ Way of Life
February 16, 2015
Some of our most memorable stories took place while wearing our favorite denim piece. Levi’s is showcasing these stories within their Live in Levi’s global media campaign, placing their loyal fans at the forefront of the project. The user-generated content brings back the brand’s original voice by engaging on a personal level and showing the world how life is lived in Levi’s.
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